Positive Ageing Week - Can you help make a difference?

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August 09, 2018

Positive Ageing Week (October 1st – 7th) is a festival which highlights the positive aspects of ageing and celebrates the many positive contributions older people make to their communities. As Grandparents, Carers, Volunteers, Storytellers and Advisors, older people play numerous roles integral to families and communities all over Ireland and Positive Ageing Week is the perfect opportunity to celebrate this.

This year Age Action is inviting companies of all sizes to get involved and sign up as a Positive Ageing Week Supporter. This is a great opportunity for companies to show a commitment to their older customers and to join us as we tackle damaging stereotypes and say NO to Ageism.
Why Get Involved?
CSR: Opportunity to get involved in a CSR programme which has a positive impact on the lives of thousands of older people all over Ireland. 
Employee Engagement: Boost staff morale and engagement through organising a workplace event for Positive Ageing Week.
Commercial: Positive Ageing Week provides a platform to promote products, services and an awareness campaign to the over 55 market. 
PR: Opportunity to be a part of a recognised festival for older people which receives positive publicity and widespread local and national media coverage. 

As a supporter Age Action will send a certificate to acknowledge your support, include your company logo as a PAW Supporter on our website and social media and provide a one year Age Action Corporate Membership package, allowing you to display the Age Action logo on your own website and to have your say in our work. We are asking for a small donation of €500 in exchange for participation and recognition. Your donation will be used to support our core services which provide assistance to thousands of older people every year, helping them to age safely, independently and with a positive outlook.

Positive Ageing Week Event
Last year’s Positive Ageing Week was our most successful ever, with over 550 events organised around the country. We’re aiming for 2018 to be our biggest and best PAW yet and are encouraging all of our supporters to get on board and organise a Positive Ageing themed event of their own! From Parent/Grandparents Days, Health and Beauty Events, Information Talks, the Great Granny Bake Off, Smartphone Workshops the possibilities really are endless, providing a fantastic opportunity to engage with older customers and show a commitment to Age Friendliness.

Contact Céara ceara.omahony@ageaction.ie or 021 206 7399 / 086 143 7276